Advertising, Branding, Design, Web


Sharkskin is a range of watersports apparel produced in Australia. Although a highly technical and sophisticated product, the visual imagery, website and advertising for the brand did not reflect this.

Gorgeous Creative created the visual direction for the new imagery (which was photographed by Tony Drayton), as well as a new design and direction for all advertising and point of sale tools of the brand, including the website. Since the new look was launched, Sharkskin has gone from strength to strength and has picked up significant distributors worldwide.

See website


  • Art direction
  • Brochures and point of sale
  • Website design and development